Omnichannel Speaker
Bouke Vlierhuis
Content Marketing Consultant
As a marketer and copywriter for IT companies, Bouke Vlierhuis was hit by the full force of the GenAI transformation. He quickly redefined his role and is now a strategic advisor, marketing process analyst and builder of AI-powered content systems. Today, he helps B2B teams navigate the AI shift with clarity and control.
His upcoming book, an AI survival guide for B2B marketers, shows overworked and overwhelmed teams how to rethink their workflows, adopt AI tools with purpose and regain control in an era of unprecedented change.
Podcasts
Past sessions
Additional content
Speaker spotlight: Bouke Vlierhuis
Bouke answers 10 questions on omnichannel marketing, content strategy, and cross-channel experience.
Video (Dutch): SMC036 interview on what makes content successful
Fleur Been en Bouke Vlierhuis deelden info en tips rond het promoten van je event en opbouwen van publiek. Social Media Club Enschede verzorgt avonden die je eens per maand up to date houden rond belangrijke thema’s binnen de wereld van de social media.
Presentation (Dutch): new ideas for content analytics
Tijdens het Content Café in Utrecht op 3 februari 2016 besprak Bouke met de zaal zijn ideeën over het meten van contentsucces.
Blog post (Dutch): 12 ways to make your content marketing process more ‘agile’
Agile is overal, ook in marketing en communicatie. Maar wat is hype en waar moeten we wat mee?