What is OmnichannelX?
OmnichannelX is a new cross-disciplinary event and community for marketers, content specialists, commercial teams, and anyone else who needs to tackle today’s content and communication challenges using multiple touch-points.
The 2019 Omnichannel Conference is for people who want to learn to deliver omnichannel experiences that build lasting audience relationships and sustainable return on investment.
What is omnichannel?
Omnichannel is an integrated way of thinking about people’s relationships with organisations. Rather than working in parallel, communication channels and their supporting resources are designed and orchestrated to cooperate, building a coherent, evolving, cross-channel experience.
You don’t need to be on all the channels that exist, but you need all the channels that you’re on to be working effectively to support one another.
Why attend OmnichannelX?
OmnichannelX is a different kind of event that addresses the elephant in the room: organisations of all sizes can and must deliver significantly better omnichannel experiences, but few are organised to or understand how to do so. To help, we put users and customers firmly at the centre of the conversation, and ask: “How can a complex organisation work together to build a better relationship with an individual across the customer lifecycle?”
Join diverse, global thought-leaders January 30th to February 1st, 2019 at the venue Park Plaza Amsterdam Airport to discuss:
- Omnichannel strategy
- Omnichannel experience and service design
- Omnichannel content marketing
- Omnichannel systems, platform and data strategies
- Artificial intelligence and machine learning to optimise omnichannel experiences, and
- Much, much more.
Read our full omnichannel topic framework here.