BB-INT011 — Thomas Hardy

Participant recruited through consumer panel. Discovered BorderBlend about ten months ago at a summer food truck festival in Edmonton. Has since found a truck near his neighbourhood that he visits regularly. Works as a civil engineer. Describes his relationship with food as "practical — I want something good, I don't want to think about it too much." No... Food truck festival last summer — the big one in the river valley. There were probably forty trucks there. I went with my brother. We tried a bunch of things and the BorderBlend brisket taco was the standout. Not a close call. We went back to the truck twice that day. The beef. The smoking technique is real — you can taste the difference from something that's just been braised and called brisket. And the combination. The salsa verde cuts through the fat. It's actually thought through. I'm not a chef but I understand when something has been worked on.